Pacific Bell Park
Pacific Bell Park

Juror Award
Pacific Bell Park

Location
San Francisco, CA

Client
China Basin Ballpark

Design Firm
Debra Nichols Design, San Francisco

Design Team
Debra Nichols (Principal in Charge), Bill Comstock

Fabricators
AGI, Thomas Swan Signs

Photographer
Phil Toy

Pacific Bell Park
The scope of this project encompassed the complete graphic design and signage for a new downtown baseball stadium and included logo design, graphic imagery and all directional, informational, code, identification, and concession signage. A grille motif compliments the architecture by expanding on themes of natural light and exposed structure. The logo celebrates the unique San Francisco experience of a waterfront ballpark where a home run to right field just might land in the bay.

Jury Comment: "This graphics program really works with the architecture. Too often sports signage looks like an afterthought. This is totally integrated and has helped bring this part of San Francisco back to life."




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