Design Award
David Jones Department Store
Location
Sydney, Australia
Design Firm
Cato Design Inc
Client
David Jones
Design Team
Ken Cato
Fabricators
3M Australia
These temporary, celebratory graphics painted the "face" of one of Sydney's most famous landmarks, the David Jones Department Store. Always considered friendly and personal, the store is famous for serving "the women of Sydney." Giant photos of 134 Sydney women, including the store's eldest customer, 101-year-old Edith Whitlock, covered every window. The project included both color and black and white photos, which ranged in size, some taking up only one window, some covering three or four stories.