SEGD

Society for Environmental Graphic Design A multidisciplinary community creating experiences that connect people to place.

image for Massachusetts General Hospital image for Massachusetts General Hospital image for Massachusetts General Hospital

Design Award

Massachusetts General Hospital

 

Location

Boston, MA

 

Design Firm

Two Twelve Associates

 

Client

Massachusetts General Hospital

 

Design Team

David Gibson, Cynthia Poulton, Sylvia Harris (wayfinding consultant)

 

Fabricators

ASI Modulex (primary), Wallach Glass Studio (donor wall), Kassindorf Carved Glass (donor wall), Kassindorf Carved Glass, Kraus & Sons (banners)

 

The new wayfinding system for the complex of 18 public hospital buildings takes advantage of its recent redesign, which created a unified network of ground-floor corridors and lobbies. Instead of using building names, the new system is based on "routes" and "stops," like a subway system. People use ground-floor color-coded "routes" to find their "stop" — usually an elevator that takes them to their final destination. From there, building graphics guide users to departments and offices.