Merit Award
The Cloud Foundation Sign System
Location
Boston, MA
Design Firm
plus design inc., Boston, MA
Design Team
Anita Meyer (Principal in Charge), Vivian Law
Fabrication
Batten Brothers, Inc.
Client
The Cloud Foundation
Photographer
Vivian Law
The Cloud Foundation is about the process of at-risk children realizing their dreams through the arts. The concept was to create a sign system that reminds the user of being a child, lying on the grass, and looking up to the bright blue sky to see the clouds…imagining the possibilities. The challenge was finding materials that felt cloud-like, semi-opaque but not transparent, light, and fluffy.
Jury Comment
"The jurors commended this project for its restrained but sophisticated typography. It is a well-considered solution that expands the possibilities of what is obviously a low-budget project. It is tactile, with materials that are semi-transparent, referencing the name of the foundation."