Workshops
All courses are eligible for AIA credit.
Full-Day Workshop
Theme: Sign Codes
October 1, 2010
Stanley Beaman and Sears
180 Peachtree Street
Atlanta, Georgia 30303
Click here to register.
SEGD ADA educational programs are sponsored by ASI with Dixie Graphics, Nova Polymers, APCO, Vista System, Accent Signage Systems, Eye Catch Signs International, and Advance Corp.
This workshop is held in coordination with the Atlanta Chapter of SEGD
Based on the ADA certificate course oriented toward designers, fabricators, and clients, this program will begin with an overview of all accessibility codes and then dive into color, fonts, materials, technologies, and methodologies. The course will cover not just meeting code, but also how to create more accessible environments and experiences. The course will include sample sign documentation, a checklist for ADA sign development, the SEGD ADA White Paper, and a review of specific issues surrounding the ADA and local building and fire codes in Atlanta and the larger region. Included will be a new section on specifying materials and approaches to ADA projects.
Agenda
10:00am
Registration
10:30am
Introduction
- Knowing the code
- Legibility and accessibility
- The accessible experience
11:00am
How the ADA Works
- National ADA
- The old and new ADAAG
- Canadian and international codes
- Managing state sign codes
- Approvals
- ADA current events
11:30am
Issues
- Typography
- Locating Braille
- Sign placement
- Information design
- Maps and directories
- ADA and outdoor signage
- Code conflicts and controversies
12:20pm
Codes Issues in the South
- Building and fire codes
- Enforcement experience
- Trends
1:00pm
Lunch
1:30pm
Legibility and Accessibility
- Judging legibility
- Materials, methods, and technologies
- Color Contrast
- Braille methods and materials
- Edging and chamfering
- Sustainable materials
2:30pm
The Accessible Experience
- The experience narrative
- New technologies and approaches
3:00pm
Documenting Projects
- ADA checklist
- Project approval process
- The certificate program and audit
Speakers:
Craig Berger, SEGD; Grady Brown, ASI; Matt William, DixieGraphics; Teresa Cox, APCO Sign Systems; Dwayne Garriss, Assistant State Fire Marshal, State of Georgia
Fees
SEGD members - $130
Non-members - $200
Click here to register.
Healthcare Wayfinding Business Models
Workshop
Themes: Wayfinding, Legibility and Human Factors
October 14-15, 2010
Huntley Hotel
1111 Second Street
Santa Monica, CA 90403
Click here to register.
Sponsored by iZone, SignComp, Innerface, and APCO Graphics.
Healthcare wayfinding has become a complex design environment where human support, graphics, publications, the web, and interactive media all work together. This workshop will focus on design processes, research, and metrics used to make stakeholder and business cases for design decisions. Workshop topics will include:
- Experience analysis as a tool for holistic wayfinding approaches
- Choosing and justifying interactive and media solutions for wayfinding
- The metrics of design quality
- Measuring the effectiveness of branding solutions in the design process
- Measuring facility staff implementation and maintenance approaches
- Value engineering throughout the wayfinding process
Agenda
8:30am
Continental breakfast
Registration
9:30am
Introduction
- Workshop goals
- Participant goals
9:45am
Research, Analysis, and ROI
Speaker: Ellen Taylor; Center for Healthcare Design, DoIt!
10:40am
Break
10:50am
Successful Healthcare Wayfinding and Identity Strategies
- Branded environments
- Dynamic systems
- Campus approaches
11:50am
Research Survey in Healthcare Wayfinding Programs
- Hablamos Juntos symbols survey
- Return on investment analysis
- Symbols analysis
- Experience analysis
- Wayfinding metrics
Speakers: Yolanda Partida, Hablamos Juntos; Craig Berger, SEGD
12:40pm
Healthcare ROI Metrics Survey
- Branded environments
- New technologies
- Maintenance and management
1:00pm
Lunch
2:10pm
Developing a Healthcare Strategic Approach around the new ADA and California Title 24
- Strategic approaches
- Integrating compliance
Speaker: Jack Biesek, Biesek Design; Glenn Dea, BOA Architecture
3:40pm
Break
4:00pm
Design Guidelines for Ongoing Wayfinding Programs
- Value engineering for ongoing healthcare management
- Strategies for fabricator client development
- Ongoing project management with the client
Speaker: Matt Brown, Innerface
4:40pm
Capitalizing on Two Trends in Healthcare Design
- Dynamic wayfinding and information systems
- BIM and networked database systems
5:10pm
Taking Advantage of the Changing Economics of Design
5:30pm
Reception
Friday October 16
9:30pm - 11:30pm
Tour of the Mattel Children's Hospital at UCLA
Fees
SEGD members - $225
Non-member - $325
Click here to register.
Minding the Gap: Views from Both Sides of the Pond
*October 22, 2010
Victoria & Albert Museum
London
Lead sponsor: Principle Group
Additional sponsorships are available. Contact Sara Naegelin at sara@segd.org
The scope and impact of environmental graphic design have expanded to encompass virtually all aspects of the built environment, from wayfinding and exhibition design to branded environments and interactive and dynamic installations. SEGD's first-ever international symposium provides an opportunity for environmental graphic design professionals in North America, Europe, and beyond to meet and share ideas, strategies, and resources for this influential and still-evolving discipline.
The event is open to designers, clients, developers, fabricators, technology providers, and other professionals connected with environmental graphic design or allied disciplines including architecture, graphic and interior design, information and interaction design, wayfinding, and signage design.
*The full-day symposium is Friday, October 22. On Thursday evening, October 21, a welcome reception will be held at Pentagram's London offices. On Saturday, October 23, SEGD will host a roundtable with various European design associations. For information on the roundtable, contact ann@segd.org.
Thursday, October 21
Evening 18:00 - 20:00
Cocktail Reception/Welcome
Pentagram London
11 Needham Road
London W11 2RP
Speakers: SEGD President Wayne McCutcheon, Entro Communications; Alex Wood, Holmes Wood; David Gibson, Two Twelve
Friday, October 22
Victoria & Albert Museum
Hochhauser Auditorium, Sackler Education Centre
Cromwell Road
London SW7 2RL
Morning 9:00 - 12:35
Welcome and Introduction to SEGD
Speaker: Wayne McCutcheon, SEGD President
Introduction to the Symposium
Speakers: Alex Wood, Holmes Wood; Lee Skolnick, Lee H. Skolnick Architecture + Design Partnership
Morning 9:20 - 10:40
Session 1: The Big Picture
The broad range of activity encompassed by SEGD and its members
Speakers:
Wayfinding - David Gibson, Two Twelve
Environments - Laurence Madrelle, LM Communiquer
Exhibitions - Gary Shelley, Casson Mann
Art and Lighting Design - Jason Bruges, Jason Bruges Studio
Morning 10:40 - 11:00
Break
Morning 11:00 - 12:35
Session 2: Environmental Design at the V&A
Contemporary designers working for the V&A
Chair/Introduction: Moira Gemmill, V&A
Speakers: Lucy Holmes, Holmes Wood; Agnieska Glowacka, Glowacka Rennie Architects; Frans Bevers, Opera Amsterdam; Christopher Bagot, Softroom Limited
Lunch 12:35 - 13:30
Afternoon 13:30 - 15:10
Session 3: London 2012, Design for the Olympics
Hosted by the Sign Design Society
Chair/Introduction, Michael Wolff, Chairman SDS
Speakers: Mike Rawlinson, CityID, strategic wayfinding planners; Eleanor Fawcett, Head of Olympic Legacy, Design for London
Afternoon 15:10
Break
Afternoon 15:25 - 16:40
Session 4: SEGD Design Awards
Award-winning EGD work from the SEGD Design Awards Program
Speakers: Tim Fendley, AIG (Honor Award: Legible London); Nuno Gusmão, P-06 Atelier (Honor Award: Theatre and Auditorium of Poitiers; Merit Awards: Bikeway Belém, Museu Fundaçao Oriente)
Afternoon 16:40 - 17:00
Session 5: Looking Ahead/Views from Both Sides of the Pond
Speakers: Michael Gericke, Pentagram NY; Daniel Weil, Pentagram UK
Afternoon 17:00
Closing Remarks
Speaker: David Gibson, Two Twelve
Evening 17:05-19:00
SEGD/SDS Reception
Victoria & Albert Museum, Room 220
Note: The V&A galleries are open until 21:00 on Friday nights.
Fees
Fees are being finalized. Click here to be notified when they are confirmed.
Saturday, October 23
Roundtable with SEGD and European design associations
For information on this by-invitation event, contact ann@segd.org.
Dynamic Environments
Two-Day Workshop
Theme: Exhibition and Experience Design, Brand and Identity
November 11-12, 2010
Las Vegas
Event Sponsor: Daktronics
Sponsors: Prysm
Patron: SignComp
SEGD's fourth annual dynamic environments workshop will focus on the integration of dynamic environments into the design process from theatrical productions to institutional information systems. The event will also explore the progression of dynamic technologies from novelties to design features intrinsic to all new projects.
The workshop will literally break out of the box as we experience places and communication transformed and altered by a range of dynamic media. While occupying some of these spaces and places, we will explore the creative design component, the technical requirements, and the process of integration necessary to bring dynamic ideas to reality. The speakers and tours will illustrate the considerable collaborative effort required to produce and implement memorable dynamic environments.
The event will follow a unique format that includes multiple destinations in Las Vegas- from the Cirque Show at City Center to the Las Vegas Sign Boneyard-to provide an inspirational context for the speakers and discussions throughout the day.
Attendance is limited to 150 participants.
Fees for registering on or before October 15
SEGD members - $290
Non-members - $330
Fees for registering after October 15
SEGD members - $390
Non-members - $430
Documentation and the Design Process
Full-Day Workshop
Theme: Documentation and the Design Process
December 9, 2010
Chicago
Click here to register.
SEGD Documentation educational programs are sponsored by Design Communications Ltd.
Environmental graphic designers enjoy great flexibility when documenting projects, employing multiple strategies based on design process, project collaborators, or implementation methodology. This course will look at documentation as a set of strategies with specific standards and best practices from concept development to shop drawings to ongoing guidelines. Targeted at designers, fabricators, and clients focused on developing a documentation management approach for their practice or organization, this course is part of the SEGD Certificate Program.
Agenda
9:30am
Registration
Continental Breakfast
10:00am
Introduction
Documentation Vocabulary in EGD
10:45am
RFPs and Contracts
11:30am
Design Firm Clients
- Standards
- Three levels of detail
- Software needs
- In-house and outsourcing strategy
12:30pm
Lunch
1:30pm
The Three Dimensional Design Process
- Hand sketching, physical modeling, and concept development
- Computer modeling
- Animation and experience design
- Integration of 3D documents into design intent
- Prototyping
2:30pm
Software Management Trends
- Collaborative software
- Software integration
- Building image modeling (BIM)
- Sign management
3:00pm
Fabricator Bidding
- Specifications
- Private and public bids
- Shop drawings
3:45pm
Break
4:00pm
- Innovations
- Prototyping and value engineering
- International guidelines
4:30pm
The Documentation Strategy Audit and Certificate Program
5:00pm
Reception
Fees
SEGD members - $150
Non-members - $225
Click here to register.
Be a course sponsor!
Sponsoring and developing a teleconference course is a great way to support education and increase your visibility with the membership of SEGD. Email craig@segd.org for more information.
Cancellation policy
Before seven calendar days prior to a workshop, you may cancel your participation; payments will be held by SEGD but may be applied to other educational events or products. There will be no cancellations accepted during the calendar week before an event.