Hunt Design's Towers and Banners at Axs

AxS is a 17-day festival where ideas, scientific theories, and leading-edge technologies converge with artistic innovation. Held every two years and produced by the Pasadena Arts Council, the eclectic festival is produced simultaneously at many local venues, stages, and parks and features dance, theater, new media, and art.

Using the festival logo, Hunt Design planned and designed low-cost site sign towers and banners to help temporarily transform and unify a wide range of Pasadena sites.

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Dotdash Work Featured in CommArts

Dotdash (Brisbane) announced that their work for the Cardwell Foreshore Redevelopment (Queensland), which consists of wayfinding signage and environmental graphics, has been selected by Communication Arts to feature in their online publication.

In early 2011, the far north Queensland community of Cardwell experienced the savage force of Cyclone Yasi, generating a storm surge so powerful that the Cardwell foreshore was left a desolate landscape. Since then, the community has received assistance from both the state and federal government for the redevelopment of the Cardwell Foreshore, aimed to celebrate a community's identity whist injecting it with a new sense of vibrancy.

Communication Arts noted that Dotdash's "...collection of directional signs incorporates a bold color palette inspired by the surrounding reef and rainforest. Its simple post-and-panel system allows for a clean juxtaposition between the sharp aluminum panels and the rough texture of aged timber posts. To help visitors navigate a new landscape, one that covers the scars of a natural disaster, the signs explain local wildlife and history—and tell the story of the community’s transformation."



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Rick Landers of CSA Crunches Raw Data

Raw Data: Infographic Designers' Sketchbooks by Steven Heller and Rick Sanders of Carbone Smolan Agency (New York) features more than 50 of the world's leading graphic designers and illustrators who open up their private sketchbooks to offer a rare glimpse of their creative processes.

Kristin Hohenadel of Slate says, "The book reveals various designers’ methods for developing and fleshing out ideas, from sketching drawings and doodles to digital mock-ups. She quotes Steven Heller as saying, “Making enticingly accurate infographics requires more than a computer drafting program or cut-and-paste template. The art of information display is every bit as artful as any other type of design or illustration, with the notable exception that it must tell a factual or linear story, rather than an expressive tale or polemical message.”

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Pentagram: The Hand is the Brand

For almost twenty years, Index Ventures has been helping to shape how we see and interact with the world. As Europe’s leading venture capital firm, they have collaborated with iconic digital companies like asos, Dropbox, Skype, and Soundcloud.

To reflect their unique approach to investment, Pentagram’s John Rushworth and Eddie Opera have created a new identity and website for the firm.

The new identity by Pentagram conveys Index Ventures’ understated approach and distinct character. A striking, graphic symbol has been introduced that reflects the firm’s strong, single-minded culture and style. The "hand" serves as a visual metaphor of Index Ventures’ qualities – subtle, supportive, and sensitive, but also inspiring, vital, and versatile. The "hand" is also playful, referencing our most technologically active body part and the firm’s connection to the consumer world. The ‘hand’ symbol has been integrated across Index Ventures’ touchpoints.

Red and monochrome color palettes and typefaces, as well as asymmetrical layouts reflect the firm’s familial heritage and Swiss background.

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Entro Designs Wayfinding for The Met

The Metro­pol­i­tan Museum of Art’s reno­vated plaza was recently unveiled in New York City. To comple­ment this public space, Entro (Toronto) devel­oped a wayfind­ing program that is care­fully inte­grated into the archi­tec­tural and newly land­scaped environment.

The plaza was rede­vel­oped at a cost of $65M, spon­sored by phil­an­thropist David H. Koch. Occu­py­ing a four-block area (about three foot­ball fields), the plaza features two large computer-controlled foun­tains, LED illu­mi­na­tion, gran­ite paving, 100-plus trees, and a large seat­ing area complete with parasols.

Entro designed the signage program which recog­nizes prece­dence of the surround­ing archi­tec­ture through the use of simple forms, and compat­i­ble colors and mate­ri­als. The wayfind­ing program has received high praise because it blends into the envi­ron­ment, as though it had always been a part of the orig­i­nal building.

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Studio SC Designs Signage Program for 1101 Dexter Station

Studio SC (Seattle) is designing a new signage program for 1101 Dexter Station, a modern office building in the burgeoning South lake Union neighborhood of Seattle, WA. The interior program highlights the building’s progressive attributes through clean, cutting-edge lettering and a subtle, understated palette.

Brightly colored cycling super graphics in the parking garage welcome bike commuters and pedestrians as 1101 Dexter Station is designed to accommodate and encourage multi-modal commuters.

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Poulin + Morris: Firm Celebrates Anniversary

Poulin + Morris, located in New York City's Tribeca neighborhood, is comprised of a diverse group of creative individuals trained in graphic, environmental, exhibition, and industrial design, photography, research, and writing. Their work has received awards and recognitions from major professional organizations and publications worldwide. Poulin + Morris is a past semi-finalist for a Communications Design Award by the Smithsonian Institution's Cooper-Hewitt National Design Museum's National Design Awards.

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MACTac Updates Color Vinyls

In order to comply with new REACH safety regulations coming into effect in 2015, MACtac Distributor Products (Stow, Ohio) has updated its MACmark line of color vinyls by replacing heavy metal-based pigments with fully compliant alternatives. The MACmark line maintains the same color consistency that customers expect from the products but now with improved health and environmental impact.

"MACtac has followed REACH processes since its inception and progressively works to comply with their current regulations," said Amy Swaile, associate marketing manager, MACtac Distributor Products. "We are committed to continually making products better, especially from an environmental standpoint. We're pleased to announce our compliance ahead of the regulatory deadline for the benefit of our customers."

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CREO Does Winning Work for the Dawg Pack

With football season kicking off, it's a good time to share the completed wayfinding program that CREO Industrial Arts (Woodinville, Wash.) fabricated and installed at University of Washington Husky Stadium.

Kathy Murray of Olive Design extended, "a huge thank you to all of the CREO staff that worked so hard on all aspects of this project and provided a beautiful finished product that will be part of the Husky Stadium environment for years to come. With more than 1,000 sign locations to consider, the coordination effort between Olive Design and CREO was enormous. CREO was tenacious in making sure each location could accommodate our design intent, communicating their findings, documenting it in their construction drawings, and ultimately fabricating and installing a nearly flawless wayfinding program."


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