Pencil Them In
(10.14.2011) Spagnola & Associates (New York) faced a blank canvas when designing their new office space. To inspire creativity, they went back to basics: the humble pencil. They created a 20-ft.-wide dimensional wall using 2,804 pencils hammered into pre-drilled holes in the wall panels. The completed wall reads "good design lasts." Sounds simple, but like good design, the process was more complex than that.
2804 from Spagnola & Associates on Vimeo.