All courses are eligible for AIA credit.

Be a course sponsor!
Sponsoring a teleconference course or developing a teleconference course is a great way to support course development and increase your visibility with the membership of SEGD. Contact Craig Berger at 610.658.0406 or craig@segd.org for more information.

Cancellation policy: Before seven calendar days prior to an event, you may cancel your participation; payments will be held by SEGD but may be applied to other educational events or products. There will be no cancellations accepted during the week before an event. (This policy does not apply to the Annual Conference.)


Design Master Class: Design as Interpretation:
Multi-Day Workshop
Themes: Exhibition Development and Design, Experience Design
July 14-16, 2008
University of the Arts
Philadelphia, PA

 

This Master Class is the American version of a hugely successful program developed by Lee Skolnick, of Lee H. Skolnick Architecture + Design Partnership, held last year at the University of Leicester Department of Museum Studies in Leicester, England. The Master Class is a short studio project for designers interested in developing high-level interpretation skills through design. This class is oriented around storytelling in the environment and the various disciplines involved in interpretation from writing and graphics to multimedia and lighting.

 

The focus will be a design charette. Participants will work directly with Lee and his colleagues in groups on exhibit “interventions” that explore the potential for interpreting content and concepts through design, using locations within the University campus as project sites. Audience definition, conceptual framework, narrative, procession and circulation, design vocabulary, materiality, interactivity, graphics, lighting, and media will be examined through lectures, group discussions, and presentations, in terms of their potential to contribute to truly interpretive visitor experiences.

 

The course is intended for museum designers, educators, and other museum professionals actively involved in exhibition development. The class will include a high level of discussion and debate. Participation is limited to twenty professionals and five design students.

 

The program will begin on Monday, July 14 at 5:00pm and end on Wednesday, July 16 at 6:00pm.

 

Fees (includes dinner on July 14 and breakfast and lunch on July 15 and 16)
SEGD members and non-profit associations $425
Non-members $500
Students $275

 

Course Leader: Lee H. Skolnick, FAIA, Lee H. Skolnick Architecture + Design Partnership

 

Additional Leaders: Jo Ann Secor, Director of Museum Services, Lee H. Skolnick Architecture + Design Partnership; Miguel Cardenas, Senior Design Associate, Lee H. Skolnick Architecture + Design Partnership; Polly McKenna Cress, Director of Museum Exhibition Planning & Design, University of the Arts; Craig Berger, SEGD

 

 


 

Healthcare Wayfinding Strategies
Half-Day Workshop
Themes: Exhibition & Experience Design
Thursday, July 24, 2008
4:00 – 7:00pm
Design 360
295 Lafayette St.
New York, NY

 

Sponsored by APCO Graphics, Inc.

 

Environmental graphic designers are becoming more than just part of the design team, taking a lead role in the design of healthcare facilities. This workshop will bring techniques developed as part of the EGD process to the overall facility design and planning process. Exercises will include:
• Political, cultural and cognitive strategies for naming healthcare destinations
• Impact of information design strategy on marketing, human resources, and architecture
• Green strategies in healthcare EGD

 

Fees (including breakfast and lunch)
SEGD Members and Healthcare Facilities - $75
Non-members - $100

 

This course is eligible for 3 AIA CE credits; contact craig@segd.org for more information.

 

 


 

Fifth Annual Symposium
New Directions in Exhibition and Environment Design: Placemaking
Multi-Day Workshop

Themes: Exhibition Design, Experience Design
August 7-9, 2008
Cranbrook Academy of Art, Bloomfield Hills, Michigan

 

Presented by SEGD
Sponsored in part by N.A.M.E.

 

Founding Sponsor: Edwards Technologies, Chicago Museum of Science & Industry
Sponsors: iZone, Maltbie, Sparks Exhibits and Environments

 

Explore new directions in exhibition design, navigate new design processes, experience dynamic discussions, and see cutting-edge methodologies. This symposium responds to the unique needs of the world of exhibition design and brand environments and is the premier event for any designer, client, or fabricator involved in museums, aquariums, zoos, heritage areas, trade shows, themed environments, store environments, or corporate environments.

 

Exhibition designers come from a variety of fields including architecture, graphic design, and industrial design. This mix has created a revolution in the integration of architecture and exhibition, making placemaking central to any narrative approach. This symposium will focus on combining narrative and place using a combination of design theory, design exercises, and discussion. Topics will include integration of exhibition in the architectural design process, exploration of narrative within spatial design, and research and professional collaboration.

 

Corporate leaders, museum leaders, and exhibition designers from around the country will join in provocative discussion and design challenges; this symposium will change the way you look at design.

 

Attendance is limited to 32 design professionals, fabricators, design managers, and clients. Five students may attend; student scholarships are available (contact craig@segd.org for more information).

 

Six AIA learning units are available for this workshop; contact craig@segd.org for more information.

 

Fees (includes lodging, food, books, and tours)
SEGD members and exhibition professionals
$1050 Dormitory option
$1200 Hotel option
$750 Student
$500 Student Scholarship

 

Register by emailing jennette@segd.org or calling 202.638.5555.

 

Agenda
Thursday, August 7


3:00pm
Tour of Cranbrook Academy


5:00pm
Discussion Group: Creating Places and the Practice of Exhibition Design


6:00pm
Dinner at the Cranbrook Mansion


8:00pm
Cocktail Party


Opening Discussion
Design as Interpretation
Speaker: Lee Skolnick, Lee H. Skolnick Architecture + Design


Using People to Interpret and Animate Places
Speaker: Aaron Paley, Community Art Resources


Friday, August 8
9:00am
Breakfast


Integrating Place, Space, and Identity into the Design Process
Speaker: Christopher Chadbourne, Christopher Chadbourne & Associates


The Balance of Architecture and Exhibition Design
Speaker: Joe Nicholson, Ueland Junker McCauley Nicholson


Exhibition Research and Placemaking
Speaker: Tim McNeil, University of California Davis


Interpreting Green Buildings and Landscapes
Speakers: Ken Ethridge, iZone; Craig Johnson, Talisman Interactive


The Art of the Dynamic Brand in Trade Shows and Corporate Environments


1:00pm
Lunch


2:00pm
Exhibition and Placemaking Discussion Groups
Sponsored by N.A.M.E
Leader: Wayne LaBar, Liberty Science Center


3:20pm
First Discussion


3:30pm
Second Discussion


4:40pm
Presentation of Discussion Results


6:30pm
Dinner and Tour at the Detroit Museum of Fine Arts


Saturday, August 9
9:00am
Breakfast


9:30am
Merging Architecture, Landscape, Exhibition, and Story
Exhibition design at a high level is a delicate interplay between space and story. Case studies will delve into how designers integrate placemaking into their design process. Case studies will include:

• Griffith Park Planetarium
o Speaker: Jonathan Alger, C&G Partners


• The Lake Superior Provincial Park Visitor Center
o Speaker: Stephen Petri, Reich + Petch Design


• Propose Your Own project!
o Contact craig@segd.org to propose a project for audit and review


11:45am
Summary


12:30pm
Lunch

 



Date To Be Announced
Brand R&D
University of Cincinnati
Theme: Identity & Branding

Date To Be Announced
California ADA Codes
Getty Museum, Los Angeles
Theme: Sign Codes

July 24, 2008 - Half-Day Workshop
Healthcare Wayfinding Strategies
New York, NY
Theme: Wayfinding

August 7-9, 2008 -Multi-Day Workshop
Symposium at Cranbrook
Cranbrook, MI
Theme: Exhibition & Experience Design

October 9-10, 2008 - Multi-Day Workshop
Transportation Wayfinding Design and Strategy
Boston, MA
Theme: Wayfinding, Legibility & Human Factors

November 13-14, 2008 - Full-Day Workshop
Dynamic Environments
Hollywood Rennaisance Hotel
Los Angeles, CA
Theme: Exhibition & Experience Design, Identity & Branding

December 11, 2008- Half-Day Workshop
Academic Education and Training
Theme: Business Practice


To Register for a Workshop or Purchase a CD


Contact Jennette Keiser at jennette@segd.org or 202.638.5555. Give her your name, firm, address, phone, fax, and email.

Include credit card payment information: cardholder name, number, and expiration date.

Note the workshop you are signing up for.

Provide your AIA Number if you are seeking AIA credit.

Note the total amount due.
 


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