Exhibition Strategy in Visitors Centers
Teleconference Course
Theme: Exhibition and Experience Design
July 15, 2010
1:00pm EST



Why do we need visitors centers in an age of iPhones, social media, and web sites? The visitors center today is not just a place of orientation, but also a place that can establish the brand of a company, the experience of an environment, or the mood of a place.  This teleconference will begin with a review of how visitors centers are being utilized around the world followed by model strategic approaches for visitors facilities including technology integration and links to the identity in the outside community.



Speakers: Jan Lorenc, Lorenc + Yoo Design; Craig Johnson, Interpret Green